Twitter may be in trouble, but it’s not going away any time soon.
After the news a few weeks ago that Twitter isn’t expanding fast enough for the likes of those at Wall Street – aka, it’s not making enough money – many have begun planning out and predicting the social media heavyweight’s downfall.
Whilst stories of stock failings and low quarterly numbers can cause knee-jerk reactions, Twitter’s demise shouldn’t be coming anytime soon.
The platform has ingrained its way into our lives to an extent that only Facebook can better when it comes to social media. It may be struggling to attract new users, a problem that is certainly a huge issue for another day, but it’s the amount of users it has amassed and kept over the years which will continue to make it what it is.
From an outsider looking in, Twitter is full of Directioners and Beliebers, making sure hashtags like #Harryforgottobrushhisteeth and #JustinandSelena4evz trend for days on end, to which they are mostly right. But look in the right place and manipulate your account and feed, these tweets tend to stay on the other side of the spectrum.
One of the best uses of Twitter comes from its ability to provide news at a speed that no other media outlet can do. It has created a platform year by year that is only achievable with an incredibly large amount of users. For the most up-to-date news, Twitter is arguably unbeatable.
The credibility and source of tweets is rightly questioned, but the person on the street will always be quicker than any other media outlet. The ability to take a picture and tweet takes a matter of seconds. The ability to get news of an event, confirm an event and then get a reporter down to said event is a much more lengthy process.
Taking into consideration the fast pace in which the internet and social media evolve, you would be hard pressed to find or predict a new platform that a has both the ability to provide such immediate news and boast a huge amount of users. Gone are the days of the ignorance and over-confidence of sites like MySpace and Bebo. Social media companies are much more savvy and smarter when it comes to the way they treat their users.
The recent news that a small Spanish town uses Twitter as its main method of communication between local government and residents is a welcome piece of positive press. The 3,500 population of ‘Jun’ use Twitter for a wide range of community news updates that include anything from school-dinner menus to the reporting of crime. It has managed to revolutionise a town in a way that even its Twitter’s creators wouldn’t have even predicted.
So if you’re worrying whats going to happen to your 84 devoted followers or the tweet you posted that one of the cast members of Geordie Shore favourited, it’s not time to hit the social media panic button just yet. Taking into consideration the lifespan of anything that appears on the internet, Twitter will certainly make it past the next month or so.